Shriver's Salt Water Taffy and Fudge, known for being the oldest Ocean City Boardwalk business, is introducing something new this summer.

A Shriver's Salt Water Taffy store on Asbury Avenue.

Shriver's Salt Water Taffy Opens Asbury Avenue Store

This summer, Shriver's Salt Water Taffy and Fudge has opened a new location at 921 Asbury Avenue, in the Ocean City shopping district.

The new store has a good selection of candy, macaroons, souvenirs, and a variety of salt water taffy.

A store on Asbury Avenue, with its dedicated year-round shopping base, seems like a good idea for a brand that is tied so closely to Ocean City's success over the years.

Shriver's also has a store on the Wildwood Boardwalk, in the former James Salt Water Taffy location.

A Look at the History of Shriver's Salt Water Taffy

- Shriver's says they have been using the same recipe and the same facility to make its salt water taffy, fudge, and confections for 126 years.

-Founded in 1898 by William Shriver, Shriver's was created as a restaurant, ice cream, and candy store

- In 1959, Shriver’s was purchased by four brothers and it is still owned and operated by the same family, three generations later.

- During its busy summer months, Shriver's estimates that about 2000 people a day visit the 9th Street Boardwalk location.

- Despite the name, there is no ocean water in the candy. Salt water taffy is made by cooking molasses, butter, sugar, and water in a large, copper kettle until it turns into a soft, sticky, and pliable mixture.

- Shriver's has sold an estimated 1.1 billion pieces of saltwater taffy.

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